Blog Posts by The Newstex Team

Newstex Blog

February 15, 2012
Who Is Winning the App vs. Browser Battle?

Mobile app or mobile browser? Which do you prefer? Or do you like to use both?If you said you like to use both mobile apps and a mobile browser depending on what you're trying to do on your mobile device, than you're like the majority of Americans.

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February 2, 2012
Cross-Promoting Content on Pinterest and Tumblr

Cross-promoting your content on various social media sites is a great way to build your audience and drive traffic to your best content.

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January 31, 2012
Mobile Apps and Companies Recognized at SIIA Conference

The annualSIIA Information Industry Summit conference wrapped up last week, and several mobile apps and companies were recognized during the SIIA Previews where early stage content companies and mobile app developers were given an opportunity to present their offerings to a panel of industry leaders.

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January 27, 2012
Internet Usage Grows Across the Board in 2011

Each month, Nielsen tracks U.S. internet usage as well as the top U.S. web brands.

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January 24, 2012
Americans Want Online Ads to Last 15-Seconds or Less

Despite what might be happening in the lead-up to the 2012 U.S. Presidential election, there is one thing Americans agree on regardless of age, race, gender, or political party.

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January 17, 2012
Tablet Market Explodes as Kindle Fire Steals iPad Market Share

Forget the Nook, Amazon's Kindle Fire has already blown that tablet device away with 335% growth in Google search interest during the last quarter of 2011 compared to the Nook's 150% search interest growth.

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January 10, 2012
Ladies Home Journal Turns to Crowdsourcing for Print Magazine Content

Yes, you read that headline correctly. Today, Advertising Age reports that Ladies Home Journal is leveraging the crowdsourcing trend to create content, but the magazine is going about the process in the opposite way that every other brand and company is doing it.

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January 6, 2012
State of the Media 2011

This week, Nielsen released its 2011 State of the Media: Consumer Usage Report which offers insights into consumer usage trends across television, mobile, online, and social media.

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December 29, 2011
David Meerman Scott and Social Media ROI Hypocrisy

Social media expert and author David Meerman Scott (whose content is syndicated through Newstex Authoritative Content) speaks about marketing and social media around the world.

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December 23, 2011
Content Marketing is on the Rise

The 2011 B2B Content Marketing report from MarketingProfs and the Content Marketing Institute shows that content marketing is on the rise for businesses of all sizes.

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December 21, 2011
Lawyers Present but Not Active in Social Media [Infographic]

A new research report from LexisNexis Martindale-Hubbell tells us that lawyers are creating social media accounts but most of those accounts are practically abandoned after they're created.

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December 13, 2011
Present Your Mobile App at the 2012 SIIA Previews - Deadline Coming!

The deadline to apply to present your mobile app to an audience of media executives is coming!

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