A new report from comScore shows that 78.6% of the total U.S. Internet audience viewed online video in April 2009. That’s up 16% over March!
The average online video viewer watched 6.4 hours of online video in April. With the average video length reported at just 3.5 minutes, that’s a lot of videos, and a lot of opportunity!
YouTube is bar far the most popular site for people to watch videos. In fact, 99% of all online videos were viewed on YouTube in April.
If you haven’t started creating online videos for your blog, website, company, or anything else you can think of that you want to drive traffic to, awareness of, or sales for, then you need to consider it now.
Not sure how to incorporate online video into your online marketing plan? Check out this video of Gary Vaynerchuk from WineLibrary.TV (who syndicates his content through Newstex Video On Demand). Gary built a $50 million with 50% of that income coming from Internet sales, and he attributes much of that success to his online videos and social media marketing efforts.