Mobile Surpasses TV Screen Time – Becomes Primary Screen Worldwide

Mobile Surpasses TV Screen Time – Becomes Primary Screen Worldwide

According to a new study by Millward Brown, AdReaction 2014, the amount of time Americans spend on mobile devices is now greater than the amount of time they spend watching television. Millward Brown surveyed more than 12,000 mobile users in a total of 30 countries who were between the ages of 16 and 44 andContinue Reading

How to Increase Facebook, Twitter, LinkedIn and Instagram Connections

How to Increase Facebook, Twitter, LinkedIn and Instagram Connections

An important component of an integrated marketing strategy to build an audience for your Authoritative Content is social media. Whether you’re sharing a link to a useful piece of content on Twitter, commenting on a connection’s Facebook post, or publishing a photo on your Instagram profile, you can spread the reach of your content viaContinue Reading

Hear from Leading Legal Bloggers at the Above the Law Attorney@Blog Conference

Hear from Leading Legal Bloggers at the Above the Law Attorney@Blog Conference

The Above the Law Attorney@Blog Conference is scheduled for Friday, March 14, 2014 at The Yale Club of New York City. This is the first event of its kind and will bring leading legal bloggers together to learn and network. Newstex is one of the sponsors of the Above the Law Attorney@Blog Conference (Newstex alsoContinue Reading

Getty Images Embed Feature for Content Publishers

Getty Images Embed Feature for Content Publishers

It looks like Getty Images might finally be catching on to social media and the fundamental changes that have taken place related to digital image publishing and sharing. This week, Getty Images announced a new embed feature for non-commercial use which will make it easier for people to share some of the images from theContinue Reading

The Famous Oscars Selfie – Lessons for Content Publishers

The Famous Oscars Selfie – Lessons for Content Publishers

On Sunday night, Ellen Degeneres gathered a number of celebrities in the audience at the Oscars for a selfie. Her goal was to break the record for the most retweets of a photo on Twitter (which did happen). As the celebrities were gathering around Ellen and Meryl Streep, Bradley Cooper kneeled in front of theContinue Reading

The Future of News and Journalism is Just Business

The Future of News and Journalism is Just Business

The future of news and journalism all comes down to business according to Marc Andreessen. In fact, Andreessen estimates that the news market will grow to approximately 5 billion people around the world by 2020. That’s just six years away, but news organizations and journalists aren’t ready—not even close according to Andreessen. If you’re notContinue Reading

What Content Publishers Need to Know about New Department of Justice Guidelines

What Content Publishers Need to Know about New Department of Justice Guidelines

This week, a new policy goes into effect from the U.S. Department of Justice that provides guidelines related to obtaining information or records from members of the news media as well as guidelines for questioning, arresting, or charging members of the news media. Since the U.S. federal appeals court ruled last month that bloggers andContinue Reading

The Science Behind the Popularity of Listicles

The Science Behind the Popularity of Listicles

Ranked lists are a mainstay of digital content publishing and can be found on most sites—from independent blogs to global media sites. For years, content publishers and online marketers have used ranked lists to drive traffic to their websites. Lists are highly shareable via social media, and other blogs and websites frequently write about andContinue Reading

Critical Issues in Mobile-Always Content Publishing

Critical Issues in Mobile-Always Content Publishing

Mobile is a hot topic in content publishing and journalism in 2014. Not only is it critical for publishers to have mobile-always strategies in place, but you need to get your content mobile-friendly as soon as possible. The shift from desktop content consumption to mobile content consumption grows every day, but before you make anyContinue Reading

Introducing the Data Visualization Editor

Introducing the Data Visualization Editor

In recent years, content publishers and brands have added chief content officers, content data analysts, content writers, and content editors to their staffs. In fact, the “content” team keeps getting bigger and bigger. The reason is simple. The demand for online content isn’t going to shrink anytime soon, but the competition for audience eyeballs (andContinue Reading