The Evolution of Academic Blogging

The Evolution of Academic Blogging

In the academic world, professors’ jobs are often dependent on the publication of peer-reviewed articles in scholarly journals. Many professors around the world write blogs every day and those blogs are fascinating, but until recently, blogging wasn’t taken very seriously in the academic community. However, things have changed. Paige Brown Jarreau is Blog Manager forContinue Reading

SoakSoak Malware Compromises 100,000 WordPress Sites with RevSlider Plugin

SoakSoak Malware Compromises 100,000 WordPress Sites with RevSlider Plugin

On Sunday, Sucuri reported a huge malware campaign referred to as “SoakSoak” that had compromised over 100,000 self-hosted WordPress sites. Already, Google has flagged more than 11,000 domains that were compromised as malicious. Not only are WordPress sites at risk of being compromised by the SoakSoak malware, but it’s an attack that could have beenContinue Reading

5 Tips to Respond to Negative Online Comments with Authority

5 Tips to Respond to Negative Online Comments with Authority

As an Authoritative Content publisher, you publish content that is useful, meaningful, and trustworthy. Your audience reads your content because they perceive you as a reliable and credible source for information that matters to them. In other words, you’ve built a brand around a specific promise to your audience, and it’s important to understand thatContinue Reading

Journalism Partnerships: The Future of News

Journalism Partnerships: The Future of News

Journalism partnerships have been gaining popularity quickly since 2008, and according to a new research report from Pew Research Center, Journalism Partnerships: A New Era of Interest, this trend will play a significant role in the future of news reporting, publishing, and distribution. When journalism partnerships work, all parties benefit. The report authors explain: “LegacyContinue Reading

Personalization Makes or Breaks Content Marketing Success

Personalization Makes or Breaks Content Marketing Success

Personalization matters according to 66% of marketers who participated in the “Quarterly Digital Intelligence Briefing: Why Marketing Should be Personal” research study with Econsultancy and Adobe. Without personalization, these marketers agree that the success their online strategies would be limited. To that end, more than one in two marketers (54%) are working towards developing moreContinue Reading

Yahoo Starts Selling Flickr Users’ Photos

Yahoo Starts Selling Flickr Users’ Photos

Last week, The Wall Street Journal reported that Yahoo! will begin selling prints of 50 million Creative Commons-licensed images uploaded by Flickr users as well as an unspecified number of other photos uploaded by users that will be handpicked from Flickr. Images bearing a Creative Commons licenses that allow for commercial use will be soldContinue Reading

Journalism and Technology Should Be Equal Partners

Journalism and Technology Should Be Equal Partners

In her speech at the Reuters Memorial Lecture 2014 for the Reuters Institute at the University of Oxford this month, Emily Bell, director at the Tow Center for Digital Journalism at Columbia Journalism Law School (she also led the digital transition of The Guardian), discussed the dangers to free press caused by the inordinate powerContinue Reading

Social Media Marketing Trends for 2015

Social Media Marketing Trends for 2015

What will be hot and what won’t be in social media marketing for 2015? It’s that time of year and everyone is publishing their thoughts online, but let’s go beyond opinions and conjecture to look at some facts based on user behavior. A bit of digging revealed some great predictions about which social media sitesContinue Reading

5 End-of-Year Technology Review Tasks for Content Publishers

5 End-of-Year Technology Review Tasks for Content Publishers

Believe it or not, more than a month of the third quarter of 2014 has already passed, and it’s time to start end-of-year reviews and clean-ups in preparation for 2015. For content publishers, these types of reviews and preparations are usually related to editorial calendars, personnel, and budgets. However, the third quarter is also aContinue Reading

Mobile App Development in 2015 – What’s Coming?

Mobile App Development in 2015 – What’s Coming?

Mobile app development will look very different in the near future if the predictions that Forrester Research has made for mobile development in 2015 are accurate. No longer will simply building apps be enough. Instead, the report warns mobile developers that they’ll need to meet new market demands from consumers who will want, “more contextuallyContinue Reading