Showing by category: Newstex News

How to Increase Revenue from Your Content
How to Increase Revenue from Your Content
Timing, market conditions, frequency, and length---these are just four of the things that affect content revenue, which Newstex president Larry Schwartz and Jonathan Hoy, director of licensing and copyrights for the American Bar Association Publishing, shared at the recent SIPA conference. During the presentation about content licensing and syndication, Larry explained that SEO is very important when it comes to making sure your content is found by distribution networks. In simplest terms, if your content can't be found, you can't generate a revenue from it. Larry and Jonathan offered a number of ways to increase the revenue potential of your [more]
ABM Annual Conference to Tackle Go-To Market Solutions
ABM Annual Conference to Tackle Go-To Market Solutions
American Business Media's (ABM) 2014 conference is coming to Phoenix, Arizona on May 4-7, and this year's event will be focused on go-to market solutions. ABM is a division of the Software & Information Industry Association (SIIA). The organization focuses on delivering intelligence related to all aspects of the business-to-business model, including data, events, information, marketing services, and media. ABM's 150 members have an audience reach of over 100 million, which represents nearly 4,000 print and online titles as well as over 1,000 trade shows, with annual revenues greater than $20 billion. This year's conference will tackle issues related to [more]
Publishing Professionals Will Learn Strategies for Growth at SIPA’s Annual Conference
Publishing Professionals Will Learn Strategies for Growth at SIPA’s Annual Conference
The Specialized Information Publisher's Association's (SIPA) annual conference for publishing professionals is open for registration. This year's conference, SIPA 2014: Strategies for Growth, will be held at The Capital Hilton in Washington, D.C. on June 4-6th. Attendees will have opportunities to hear from experts about specialized and niche publishing with seminars focused on trends in mobile, marketing, technology, and content that directly and indirectly affect businesses. Each year, hundreds of publishers, executives, marketers, editors, journalists, writers, web developers, salespeople, business managers, and more attend SIPA's conference for learning and networking. SIPA is a division of the Software Information Industry [more]
Newstex President Larry Schwartz Named to SIIA Content Division Board of Directors
Newstex President Larry Schwartz Named to SIIA Content Division Board of Directors
After receiving a record number of member votes, the Software & Information Industry Association's (SIIA) Content & Information Services Division (CISD) has announced its newly elected Board of Directors for the 2014-2016 term, and Newstex President Larry Schwartz is once again one of the elected Directors. This will mark Larry's fifth term elected to serve on the SIIA Content Division Board of Directors. He served a maximum of three consecutive terms between 2004 and 2010 followed by a two-year hiatus. In 2012, he was re-elected to the Board of Directors, and now, in 2014, he will serve another two years [more]
Newstex Named to EContent 100 Companies that Matter Most in 2013
Newstex Named to EContent 100 Companies that Matter Most in 2013
For the eighth year in a row, Newstex has been named to the EContent 100 Companies that Matter Most in the Digital Content Industry list. Each year, a team of judges, including editors from Information Today, Inc., EContent magazine contributing editors, and other industry experts, analyzes companies in the digital content industry and identifies the 100 companies that made the biggest impacts during the year in a variety of categories. The 2013 EContent 100 list includes eight categories: Distribution and delivery Search and analytics Web content management Content creation Content commerce Digital content provider Social media Mobile content In recognition [more]
The Cost of Content Clutter Infographic
The Cost of Content Clutter Infographic
How much does the problem of content clutter cost online publishers and internet users each year? The Newstex team put together The Cost of Content Clutter infographic shown below to provide a clear picture of the amount of time and money the proliferation of web publishing truly costs. Of course, the problem for Authoritative Content publishers is trying not only to get noticed through all of this clutter but also to make sure the right audiences of professionals see their content. You can learn more about how to build your Authoritative Content brand despite the content clutter problem by reading [more]