Apply to Present Your Mobile App to B2B Media Execs at the 2012 SIIA Previews

Did you want to get a chance to show off your content or content-related app to an audience of media executives and influencers? You can apply to do exactly that at the Software & Information Industry Association’s (SIIA) 11th annual Information Industry Summit, which is being held in New York City from January 24-25, 2012. It’s a great way to give your mobile app the jump start it needs!

You can apply now to participate in the Information Industry Summit’s all-new MobileApp Previews program. If you’re application is selected, you’ll get to present your content or content-related app to an audience of potential partners, customers, acquirers, investors, bloggers/media, and other industry influencers. It’s an amazing opportunity that could make a huge difference to your app’s success.

There is no application fee to enter, but the deadline is coming up on December 16. Also, if you’re selected to present at the SIIA Previews, you will need to register to attend the Summit.

The SIIA Previews have helped many content and content-related companies jump start their paths to success. For example, former presenters include Jigsaw (which was acquired by Salesforce.com), Generate, Inc. (which was purchased by Dow Jones), FeeDisclosure (which was purchased by Bankrate), Keibi (which was purchased by Lithium Technologies), and Associated Content (which closed $6 million in series C funding after presenting at the SIIA Previews).

By presenting your mobile app at the first MobileApps Preview program, you could find similar success. Here’s what you get if your application is selected and you have the opportunity to present in January:

  • Present a 5-minute demo of your app in front of an audience of industry influencers and leaders.
  • Participate in 5 minutes of Q&A following your presentation.
  • Participate in a 20-minute feedback session with the selection committee.

To qualify, your company must have an iOS app (iPad, iPhone or itouch) that has been approved and is available in the Apple App store at the time of your application or will be available by January 1, 2012.

Remember, MobileApp Previews applications are due by December 16, 2011. If you’re selected to present, you will be notified by January 2, 2012. You can apply here. And as mentioned above, if you are selected, you must confirm your participation by registering to attend the Information Industry Summit before January 6, 2012. You can register here.

Image: Flickr

One Response to Apply to Present Your Mobile App to B2B Media Execs at the 2012 SIIA Previews

Leave a reply